Hello!
“Do I need to do a blog post everyday?”
I think it is good to update your blog everyday. But contents are important.
Why? Blogs create the key system to:
- generate the access to your web
- increase your regular readers
- prompt to sing-up for your newsletters
- lead to the sales
You can write 3 kind of blogs, such as:
- the post to generate the access
- the post to increase your readers
- the post to prompt the sing-up for your newsletters
The post to generate the access often includes “search key words” in it. You need to research which key words your potential customers will use online to find the services you offer.
I ask, in my blog consultation, to find 100 keywords important for your business.
Use those keywords in
- your blog title
- blog body texts
to create your posts.
The post to increase your readers are simply good articles. Witty stories, useful information, etc. People enjoy reading will like such blog posts and may become your future client.
The post to prompt the sing-up for your newsletters carries the benefit of subscription.
No one would sign up for newsletters unless there is a need to do so or big benefits. No one would like to receive additional emails in the inbox.
That means, if they do, they are really interested in the services and information you are providing.
Put the leads to your newsletter in the blog posts which give the answer to your clients needs and benefits to them.
And, don’t forget, you are writing to your client. Can you imagine who s/he is vividly?